Let’s take a look at the new worlds of work. These new working worlds – also called NEO WORK – will enable longer stays away from home. New, hybrid hotel concepts are already emerging in many places.
Work Away Hotels on the Canary Islands with longstay offers were the top hit of the 3rd Corona wave. Italian cities in Tuscany and Lazio covered up to 50% of the rent if someone moved their job to one of these cities for several months.
A look at the supply side shows that “workation” is a growing trend that affects more than just a small group of “digital nomads.” Hotels are increasingly offering workation packages, and tour operators are seeing unprecedented numbers of bookings for special offers with a length of stay of more than three weeks in the cold season.
As a conclusion to the three previous presentations, we discuss with our experts what experiences they have had with this new type of traveler, what measures they derive from this for their companies, and what future concepts they see.